On 28 June 1914, Gavrilo Princip, a Bosnian-Serb student and member of Young Bosnia, assassinated the heir to the Austro-Hungarian throne, Archduke Franz Ferdinand of Austria in Sarajevo, Bosnia.[28] This began a period of diplomatic manoeuvring among Austria-Hungary, Germany, Russia, France, and Britain called the July Crisis. Wanting to finally end Serbian interference in Bosnia, Austria-Hungary delivered the July Ultimatum to Serbia, a series of ten demands intentionally made unacceptable, intending to provoke a war with Serbia.[29] When Serbia agreed to only eight of the ten demands, Austria-Hungary declared war on 28 July 1914. Strachan argues, "Whether an equivocal and early response by Serbia would have made any difference to Austria-Hungary's behaviour must be doubtful. Franz Ferdinand was not the sort of personality who commanded popularity, and his demise did not cast the empire into deepest mourning".[30]
The Russian Empire, unwilling to allow Austria–Hungary to eliminate its influence in the Balkans, and in support of its longtime Serb protégés, ordered a partial mobilisation one day later.[22] When the German Empire began to mobilise on 30 July 1914, France, angry about the German conquest of Alsace-Lorraine during the Franco-Prussian War, ordered French mobilisation on 1 August. Germany declared war on Russia on the same day.[31] The United Kingdom declared war on Germany, on 4 August 1914, following an "unsatisfactory reply" to the British ultimatum that Belgium must be kept neutral.[32]
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